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Pantene

CAN YOUR CONDITIONER DO THIS? — PANTENE

Concept + Art Direction + Design

The world has lost faith in conditioner… We put it to the test with 5 real women and their style stories.

Director: Nicolas Kantor

Photography: Kayla Varley

WHAT’S YOUR MIX? — PANTENE

CONCEPT + ART DIRECTION + DESIGN

Introducing a new way to boost your conditioner: nutrient rich mix-ins so you can mix it up whenever you condition.

IF YOU KNOW, YOU KNOW — PANTENE

CONCEPT + ART DIRECTION + DESIGN

Getting bond repair without the price tag? You know it’s Pantene.

Agency Credits: Grey NY

ECD: Javier Bonilla

Creative Director: Arturo Macouzet

Art Director: Myself, Jackie Mucilli (CYCDT?)

Copywriter: Claire Wyatt, China Macena (CYCDT?)