Ore-Ida invented Tater Tots in 1953, and Keegan-Michael Key would love to tell you about that. But his ad keeps getting interrupted by imitation Keegans shilling imi-tater tots… but no matter what, we know there’s only one original.

We brought the Key & Peele team back together for the first time in a decade to bring this to life, from Emmy-winning director Peter Atencio to acclaimed makeup artist Scott Wheeler and hair stylist Amanda Mofield.