CREMSIFFINO

CREMSIFFINO

smirnoff ice CREMSIFFINO

Say buh-bye to blasé gift exchanges and hello to some holiday spice, Smirnoff Ice style.Dressed up like a fancy Italian home wear brand — Cremsiffino — we disguised bottles as designer hand mixers, ironing boards, and wooden hangers so you can ICE your family, friends and foes when they least expect.

And no surprise… These spICEy holiday must-haves sold out in a single day.

Thrillist, Forbes, The Drum

Agency Credits 72andSunny NY

CDs Devon Hong

Art Director/Designer Sophia Moore

Copywriter Ivan Whitted II